Vsnap makes it easy to send short video messages. It’s a more personal alternative to email. The benefit of this behavior is that it’s a better way to engage and move recipients. In fact, in tests, vsnap recipients take action up to 41% more than email recipients.
04.2012 presenter
CEO, Dave McLaughlin
Dave is a smooth cat, his positive influence will continue to do great things. He appears to accomplish everything he sets his mind to, now focusing on Vsnap, a web & mobile platform that makes it easy for customer-centered businesses to record and send short video messages as a more personal alternative to email. Previously, Dave co-founded Fig Card, a mobile payments startup acquired by PayPal in April 2011.
Dave is founding Executive Director of Boston World Partnerships and continues to serve alongside Boston Mayor Thomas M. Menino and others on BWP’s Board of Directors. He is also an award-winning filmmaker and playwright and serves as a board member for the Irish Film Festival of Boston. Dave is a smart and accomplished superstar of Boston, from Boston, who vests a great deal of his energy towards galvanizing a local community of entrepreneurs. An impressive guy, you’ll want to hear what he has to say!
Community is essential, Dave presents to TedX Boston
What we believe at Vsnap…
•We believe that the appetite for more personal communications and the rapid adoption of enabling technology will combine to make video messaging a common behavior within the next 24 months and a ubiquitous behavior by 2016.
•We believe the video engagement market will become larger than today’s email marketing ($2.2B) or Social CRM ($1B) markets.
•We believe that significant adoption of this behavior will begin with business usage, based on the clear lift in engagement and conversion that video messaging createswhen used properly.
•We believe the early users will be truly customer centric companies that recognize the imperative (and the value) of engaging today’s incredibly empowered consumers in increasingly personal ways. We believe we know how to drive the efficient and rapid acquisition of these users.
“We intend to make vsnap the verb of this video messaging revolution.”
- Dave McLaughlin